When it comes to marketing an online business, a lot of people think it is very complicated. But on a high level, it’s not. You just have to understand how your customers use the Internet. And eventually, you develop a skill for how to interact with them. But if you don’t understand how people use the […]
Incredible storytelling from Patrick, right? Now let’s step outside of the story for a second and really think about our own behaviors. When you’re posting on social media, or writing website pages, or blogs… Are you publishing from a place of providing as much pure value as possible? Or are you posting with the intent […]
You can have no idea how you’re better if you don’t get to know the competition. This means learning all you can about other event planners in your area or niche and attending events that have the same target audience. Establish who they are and what they offer.